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'The Property Shop Gambia Interview'

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The Property Shop Gambia Interview

By Interviewer at 04/28/08 11:37

Gambia,_The land for sale The Property Shop Gambia Interview
Name of your website?

The Property Shop Gambia

Your name?

Hayley Burgess

Your Location (city, etc)

Senegambia Beach Hotel, Senegambia, The Gambia

Please give us a short summary of your website?

The Property Shop - Gambias Real Estate Agent. Specialising in properties and land for sale, properties for rent and business opportunities. For anyone interested in buying, selling or renting in the Gambia it is essential to contact us via our website or Senegambia Office.

What inspired you to launch your own website?

business necessity

When did you launch your first website, and what was it?

08

How did you decide on a name for your website?

The website reflects my company name and is easy to remember

What makes your website different from other, similar offerings?

The quality, content and images used on my website are superior to many other competitors websites

What is your eventual goal? (To sell it, keep it for income, secure a book or other mainstream media deal?)

To be number one on all search engines when someone is looking for a property to buy in Gambia

How does your investment of time and money balance against your success?

Using the internet to attract clients is one of the essential marketing tools required for my business to be successful. Therefore any amount of money, time and effort spent is well worth it as it results in valuable leads. The leads that are generated from the website increase both awareness of my business and the number of successful purchases and rentals.

If you had an unlimited development budget for development, how would you change your site?

I would have a web designer develop a very unique site for me with extra functions.

If your site got really big, really quickly, would you be able to keep up with the demand?

yes

What unexpected costs and headaches have you had to deal with?

The only headache I have is I live in Africa so the connection here is slow unlike the UK but apart from that nothing really. And I'm sure in time the speed will improve

What has been your biggest challenge?

uploading images for the website with a slow connection

What method has been most successful for promoting your website?

traditional leaflet promotion, and word of mouth from happy customers

How has running your website differed from your expectations?

No.

How long have you run the site already, and how long will you continue to keep it up if you don't enjoy big gains in traffic, income or popularity?

After only a few months the website is already enjoying a stead flow of traffic and I expect this to increase in the future as more people become aware of its presence.

What is your website address?

The Property Shop Gambia

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