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PropertyBingo - the largest Matching Site in Singapore Interview

By Interviewer at 05/14/08 14:01

Name of your website?

PropertyBingo - the largest Matching Site in Singapore

Your name?

Danny

Your Location (city, etc)

Singapore

Please give us a short summary of your website?

It provides an updated & comprehensive listings of Singapore property available for Sale or Lease. Easy to search & match according to area, location & price. It provides related property news, trends & information pertaining to Singapore relocation or property investment.

What inspired you to launch your own website?

Providing fast, reliable & easy way to search & match properties available for real estate investors, buyers or property tenants.

When did you launch your first website, and what was it?

The site was launched on 26 March 2007. We have more than 2000 registered agents from different agencies and thousands of real estate buyers, investors & tenants checking our site every month!

How did you decide on a name for your website?

Bingo! You got a match! That's how the word "Bingo" comes about. www.PropertyBingo.com is a Property Matching site for buyers/tenants & agents to match.

What makes your website different from other, similar offerings?

We are probably the First in the world to introduce a "missed call" alert for our registered users when new properties listed "matched" the buyers/tenants' criteria.

What is your eventual goal? (To sell it, keep it for income, secure a book or other mainstream media deal?)

Open to suggestions.

How does your investment of time and money balance against your success?

We're profitable from Day One & intend to improve & grow exponentially. To date, we've invested US$200,000 of time, resources & technology.

If you had an unlimited development budget for development, how would you change your site?

We'll expand overseas & head directly to China, India & Vietnam.

If your site got really big, really quickly, would you be able to keep up with the demand?

Sure.

What unexpected costs and headaches have you had to deal with?

Technological hurdles. Competing portals. Expensive advertisements in local papers.

What has been your biggest challenge?

Moving out of Singapore. It's too small a base to make it BIG!

What method has been most successful for promoting your website?

Search Engine Optimisation.

How has running your website differed from your expectations?

Exactly what I expected

How long have you run the site already, and how long will you continue to keep it up if you don't enjoy big gains in traffic, income or popularity?

It's been 1 year and we'll persevere till we hit it BIG!

How can you expand to overseas market without cost & effort?

Partnership, alliances & affiliations.

What is your website address?

PropertyBingo - the largest Matching Site in Singapore

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